Complex Senior Public Relations & Communications Executive – Marketing

JOB SUMMARY

The PR Executive is part of a dynamic team responsible for supporting property-level communications to our customers and media. Reporting to the PR Manager, this role helps deliver on-brand messaging through traditional media, digital platforms, and social channels, with the goal of enhancing the hotel’s image and visibility. This position plays a key supporting role in preparing press materials, coordinating media activities, and assisting with the execution of PR campaigns that build awareness, drive positive coverage, and strengthen the hotel’s brand presence. The PR Executive will also be expected to carry out essential administrative tasks such as updating media contact lists, maintaining coverage trackers, organising press kits, scheduling content. The role works closely with the communications, eCommerce, and marketing teams to ensure that local PR efforts are aligned and effectively integrated with wider sales and marketing initiatives.

CANDIDATE PROFILE 

Education and Experience 

Strong verbal communication skills in English. Additional languages advantageous

Strong writing, editing, and proofreading skills

Creative thinker with experience identifying and executing communications for new ideas

A team player who works well with others and contributes to the team’s success

Highly focused self-starter with attention to detail, strong organisational and project management skills

Ability to thrive in a fast-paced global environment

Mastery of MS Office, PowerPoint, Excel, Teams, and basic graphic design computer software

CORE WORK ACTIVITIES 

Public Relations

Devise creative public relations strategies that fit the company profile

Develop effective PR plans using appropriate strategies and tactics

Organize and coordinate PR activities

Use a variety of channels (TV, press, internet etc.) to maximize company exposure

Liaise with marketing professionals to ensure consistency in promoting corporate image

Arrange for interviews or public speaking events and construct press releases

Advise company on handling sensitive public issues to preserve reputation

Assess opportunities for sponsorships and other partnerships and manage relations

Analyze results of PR campaigns or efforts and prepare reports

Basic Competencies – Fundamental competencies required for accomplishing basic work activities.

Basic Computer Skills – Uses basic computer hardware and software (e.g., personal computers, word processing software, Internet browsers, etc.).

Oral Comprehension – Demonstrates ability to listen to and understand information and ideas presented through spoken words and sentences.

Reading Comprehension – Demonstrates understanding of written sentences and paragraphs in work-related documents.

Writing – Communicates effectively in writing as appropriate for the needs of the audience.